Thalia Economo Studio                                





Kmart’s AW 20 Walk in Warmth not only launched their new fashion forward apparel offering but it’s Alway’s-On, low price women’s collections, giving every woman everywhere, the confidence to make any life moment, a fashion moment. The platform developed was Everyday Runway celebrating everyday life moments; even more relevant launching right at the start of covid, with street and park walks staging our key season looks. With energy, movement, confidence and optimism with the world our stage, walk IN Warmth steps into the season perfectly.





Motion Credits


Art Direction and Styling  / Thalia Economo
Videographer / Pier Carthew
HMU / Wayne Chic


Stills Credits


Art Direction and Styling  / Thalia Economo
Photography / Toby Hudson
HMU / Sylivia Ura

Campaign Credits


Creative Direction / Thalia Economo
Lead Designer /  Pete Hutton
Digital Designer / Chiemi Hayashi
Copy / Ryan Purcell








Walk in Warmth

Creative Direction. Art Direction. Styling


Walk in Warmth

Art Direction. Styling
© 2023 Thalia Economo Studio
Thalia Economo Studio acknowledges the Wurundjeri people of the Kulin nation, the traditional custodians of this land, and pay our respect to the Wurundjeri Elders, past and present.